Ski~Mojo Makes Headway In 2018 With US And European Success And Newly Improved Design Technology

British ski and snowboard brand, ski~mojo, has just completed a successful season at both SIA, Denver (Snow Industries of America) and ISPO, Munich, where it continues to expand its retail base and awareness beyond the UK shores.

Brand new developments in design have also meant improved functionality and comfort for the user, as ski~mojo becomes widely accepted as the leader in skier supported technology for anyone facing knee and hip issues or to help provide extra performance when required.

Olympic skier, BBC Presenter, and ski~mojo user Chemmy Alcott said in January 2018:

The conditions this season have been so variable. I have had hip deep powder days. I have gone back to my racing days skiing on bullet ice. I have arced beauties on ‘grippy’, cold, corduroy pistes. I have cruised on the soft, already spring slush. Skiing through every element using my ski~mojo has kept my performances more consistent than ever before. Once I harnessed the power that the mojo helps me create through the turn and into the transition, I really felt a massive difference with both my performance and efficiency. So weather gods, whatever you have in store for me, I am ready!

Managing Director of ski~mojo, Martin Hannaford commented following their duel shows in Denver and Munich:

The reaction at SIA in Denver was incredible and it’s exciting to know that retailers in the USA will be stocking ski~mojo for the 2018-19 winter season. Our French partners did a great job looking after the stand at ISPO and we continue to expand into new European territories. ski~mojo has evolved from what people saw as a quirky alternative to a knee brace a few years ago, into a credible product that helps thousands of skiers stay on the slopes for longer, including one of Britain’s most successful racers, Chemmy Alcott.

About Ski-Mojo

Specially developed using medical insights in Great Britain, ski~mojo is a device that uses spring recoil technology to take up to a third of the strain off the legs and knees by providing kinetic energy to assist leg extension. ski~mojo supplements the power of the leg muscles, this in turn reduces impact, substantially delays muscle fatigue and alleviates leg and knee pain. The ski~mojo works like an exoskeleton for the legs consisting of a lightweight comfortable harness with neoprene knee supports containing powerful springs. Worn under ski pants the ski~mojo is totally discreet so no-one would know it is being worn.

    Company Information

    The ski~mojo was first launched in 2007 with a complete product re-design in 2011. British owner Martin Hannaford has developed the concept into what’s now an international business, with products being sold across the world. Ski Mojo has won the prestigious Hardware Award at the world’s largest sports trade show, ISPO and manufacturing is all done within the UK.

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    PRESS CONTACT

    Robert Stewart
    PR DirectorSki Press

    Telephone: +00 44 (0)7543 799338

    Email: robert@ski-press.com

    Website:

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    Chemmy Alcott Skiing

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