Après-Art Brand Frozen Underground Slides Towards Another Winter With New Artwork

Frozen Underground, the après-art brand that’s wrapped in a unique, retrospectively-contemporary style, has launched several new pieces of artwork ready for the 2018-19 winter season.

This includes updated Network Maps and several Retro Ski Art posters.

Other new off-the-shelf additions include piste maps from the 3 Valley’s and Portes du Soleil as well as an Area 51 Piste Map.

Customers can also order their very own custom maps showcasing their favourite ski resorts and add special landmarks, or even their own chalet – founder and designer of Frozen Underground, Anton Vamplew, said:

I’ve been interested in the night sky all my life. It’s provided me with some great opportunities, such as becoming the BBC Blue Peter astronomer. How does that fit with skiing and underground maps? An appreciation of astronomy is also very much an appreciation of nature. You find yourself pondering the unimaginable distances; the stillness and quiet of the night; how fortunate the Earth is to be where it is. For a moment, you are away from the everyday into a world of peace and wonder. Just like being in the mountains, gliding on snow with skis on your feet.

The New Range Includes

Network Maps: Updated Central Network Map, 3 Valleys, Portes du Soleil

Piste Maps and Ski Areas: Area 51, Morzine + Les Gets, Meribel

Retro Ski Art: Glühwein Street, To Ski or Not to Ski, Retro Gondola + many more

Vintage Resort Posters: Courchevel, Meribel, Telluride

Sizes and prices:

Prints start at £20 for a 42cm x 30cm (£56 70×50 poster, £175 80×60 with aluminium frame)

Notes For Journalists

  • If you’d like to run a prize competition for one of the Frozen Underground artworks then please let me know – we have limited availability for prizes.
  • Anton Vamplew is available for interview.

    Company Information

    Frozen Underground is the ‘greatest imaginary subway’ ever, for it joins up all your favourite winter resorts.

    The art is based on the classic London Underground system, but lines have been crafted into mountains complete with trees, cable cars, skiers, snowboarders and mountain huts. The stations are winter resorts across the world, while (on some Maps) the routes include the Après-Ski and Le Vin Chaud lines. >From what started as an imaginary network, now grows into lore and myth, with stations having ‘history’ and new lines ‘opening’ where yetis roam. With this in mind, the maps also show the host towns of our own Frozenolympics - the winter games that take place every four years, and which are blatantly copied by the “real” Olympics. The cheek of some people!

    There’s four main Network Maps: the Central Network (Europe based but including Canada, USA, Australia, Argentina, Russia and Iran!), Austria, France and the USA. These may be customised to any degree: replace a single station with your bar/apartment/business etc. - or for more corporate clients, change everything to include all your resorts/properties. All other Art is based around the idea of this mythical Frozen Underground, whether it be vintage posters for ‘stations’, or blueprints of famous resort mountains.

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    PRESS CONTACT

    Robert Stewart
    PR DirectorSki Press

    Telephone: +00 44 (0)7543 799338

    Email: robert@ski-press.com

    Website:

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