Peak Performance

Peak Performance Gear 2015

Peak Performance was founded in 1986 in Åre, Sweden and is Scandinavia’s biggest clothing label in the functional sportswear market. The brand is now available in over 20 countries and there’s over 70 retail stores across Europe where Peak Performance is available, including company branded stores in locations such as Chamonix, Verbier, Zermatt and St Moritz.

Peak Performance produce apparel and accessories for skiing, golf, fitness and outdoor activities as well as producing a casual wear line.

During the 2015-16 winter season, Peak Performance were the headline clothing sponsor for the Swatch World Freeride Tour – the world’s biggest freeskiing competition that takes place in locations such as Verbier, Switzerland, Chamonix, France and Haines, Alaska.

Other campaigns include #justaddski, Skier Knows and Heli #6

Peak Performance ski wear is available to purchase through UK retailers including, Snow & Rock, Harrods, Net a Porter, Surfdome and Tiso



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