Taking place on Saturday and Sunday October 18 and 19 at Olympia, the London Snow Show is ready to re-launch with an exciting line-up of speakers, top destinations and tour operators plus plenty of après ski vibes to get everyone in the mood for the winter season.

Tickets for the show are still available and cost £10 per day (adults) and £5 per day (children 5-17 years of age).

Celebrity speakers include Chemmy Alcott, Dave Ryding, Aimee Fuller and Tim Warwood alongside a host of experts from the world of skiing and snowboarding, including Warren Smith, Iain Martin and Louise Pode.

Breakthrough British ski racers including the Carrick-Smith brothers and Molly Butler will also make appearances in between their autumn on-snow training schedules.

Exhibitors include destinations such as Andorra, Norway Home of Skiing, Cortina, LAAX, Cape Smokey and Arlberg, plus many others with tour operators Crystal, Inghams and Ski Weekends there with ski holiday experts to help make the best choices for this winter. Ellis Brigham, Ski Exchange and Solutions 4 Feet will be there to help fit the latest ski and snowboard kit, whilst the Ski Club of Great Britain provides advice on all aspects of winter sports right across the weekend.

There’s also a Nordic and Biathlon experience, Warren Smith Ski Technique Lab, community massage project and an Après Ski Bar with live music from Après Ski Bands.

James Gambrill, co-founder of the London Snow Show:

“It’s an incredible weekend packed full of winter sports fun right in the heart of West London and all for brilliant value for money.”

Olympia has a long association with the event and is often considered the home of the Snow Show (formally known by other names including The London Ski Show). The large space allows for a lot of light and atmosphere as the nights draw in towards the lead up to the 2025-26 winter snowsports season.

The London Snow Show takes place on October 18 and 19, 2025 at Olympia, London.
Adult day tickets cost £10 and weekend Tickets £15. Family Day Tickets cost £25 (2 adults + up to 4 kids aged under 18).

Tickets can be purchased online in advance. London Snow Show Tickets

Media Information

Register to attend the London Snow Show as MEDIA for FREE.

In 2024, The Mountain Trade Network acquired the Snow Show brand and is behind the new re-launch of the event.

Media Tickets

Ski Press is the official media and PR agency for The London Snow Show.
There are a limited number of tickets available for the weekend for media that register for the event. The tickets will be provided to accredited media and will allow VIP access to special events, media receptions and the Ski Press Media Room. Media can register for both days at the London Snow Show online.
(NOTE: this link must not be shared. Ski Press and The Mountain Trade Network reserve the right to refuse media tickets).

About Olympia

Olympia London has been a major cultural venue since 1886, known for hosting iconic consumer, music, and sporting events. Its distinctive architecture and central London location make it one of the UK’s most recognisable event spaces. In 2022, Olympia joined ASM Global and Legends ahead of a £1.3 billion redevelopment. The transformation will turn it into a major cultural hub with a live music hall, a new theatre, lifestyle hotels, restaurants, offices, and pedestrianised public spaces. The project is led by Yoo Capital and Deutsche Finance International, with designs from Heatherwick Studio and SPPARC. Olympia is being reimagined as a world-class destination for live entertainment, innovation, and creativity.

About ASM Global and Legends

ASM Global and Legends merged in 2024 to become the world’s leading live events company. Together, they manage over 400 venues and produce more than 20,000 events annually, welcoming over 164 million guests. Their integrated services span venue planning, event booking, ticketing, partnerships, and hospitality, delivering outstanding experiences across the sports, entertainment, and leisure sectors.