SKiSET, the largest network of ski and snowboard rental shops across the Alps, has launched its new winter season news as it re-brands with a new logo.
You can download a copy of the new SKiSET media kit in a PDF format.
If you’re looking for ski rental this season in return for coverage, then please apply using this online Goggle form.(see notes below).
Story Ideas For This Season And Information Found In The Press Kit
The Story of SKiSET – read about Annie Famose in the press kit, Slalom Ski World Champion, the founder of SKiSET (1994) and her remarkable story, who along with three families created the world’s leading network of ski shops. Interviews with members of the SKiSET family can be considered.
New joint CEO team – long standing members of the SKiSET team, Denis Marinho and Julien Gautier, were promoted to joint CEO’s one year ago. Read about their vision for the brand and the future of ski rental. Interviews are available.
The future of winter sports – ski shops are reinventing themselves to service their customers in different ways with individual shop owners creating their own environments that cater for local markets. Speak with and interview individual shop owners about how they see the future of snowsports in their resorts.
Responsibility – SKiSET is investing €200,000 a year in staff training programmes for shop managers. But there’s a lot more the company is doing to help become more sustainable, including new electric vehicles, boot recycle programme, the first carbon assessment, signature of an eco-charter, a new eco-tax paid by each store, new offices closer to resorts. Read all about the initiatives in the press kit and talk to SKiSET’s management about its longer term plans to become more eco-friendly.
New equipment available – this year, SKiSET introduces new skis designed for beginners, stocks new BOA ski boots in its stores and introduces new heated clothing for customers to purchase. SKiSET’s exclusive 3D imaging system continues to provide the perfect fit for ski boots.
New digital solutions – SKiSET has launched a new digital wallet for customers that has their booking details on with great deals on ski rental when booked directly in advance online or on the app.
Why rent? Check out 7 good reasons (in the press kit) why skiers and snowboarders should rent their skis this winter season.
Notes on media ski rental for the 2025-26 winter season: SKiSET is interested in hearing from journalists and content creators that are able to feature SKiSET in their content and all applications will be dealt with on a case by case basis. Ski rental for any application cannot be guaranteed and might only be confirmed close to the time of the trip.
