As the Swiss resort of Crans-Montana welcomes visitors back for the new winter season, it also prepares for a number of exciting events and new additions that include a family festival, City Ski Championships, Snowcamp Charity Marathon and several new hotel openings.
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French Alps based ski school Oxygene that specialises in English speaking ski and snowboard lessons, has launched two new resorts for this winter – Tignes and Serre Chevalier.
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Les Gets based British run chalet accommodation specialists, Chalets 1066, has appointed Ski Press to manage its UK and Ireland PR campaign during the 2021-22 winter season.
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A survey conducted by the Mountain Trade Network and Ski Press in partnership with Skitude found a confident outlook to the coming winter season and a strong increase in the use of technology to help customers improve their experience.
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With the UK ski industry and especially travel companies, being hit incredibly hard due to the Covid-19 pandemic, is there light at the end of the tunnel for tour operators and agents when things finally start to open up again?
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